Video Case Study: How We Boosted Conversion by 46.7%

By Vanessa Goslow. September 5th, 2025

At VoiceB, we believe AI in the contact center should deliver measurable results—not just hype. While recent studies (like the MIT report noting that 95% of AI projects show no measurable ROI) highlight the industry’s challenges, our approach is different: we only charge for results, and our AI agents are laser-focused on driving sales.

In this video, we walk through a real example with a leading European energy company that partnered with us just two weeks ago. The early results are impressive:

✅ Invalid leads automatically filtered out – Nearly 50% of inbound calls were handled instantly by the AI, never reaching a human agent. This means huge savings in operational costs.

✅ AI that closes deals on its own – Our AI matched human conversion rates, closing around 10–15% of sales fully unassisted, no human required.

✅ AI-powered handoffs – For the 30–40% of conversations that needed a human touch, the AI passed structured call summaries—including customer intent and objections—so agents could focus on simply closing the deal.

The outcome?

• Before VoiceB: 15% conversion rate.

• After VoiceB: 22% conversion rate.

That’s a 46.7% improvement in sales performance, achieved without adding a single new human agent.

This case shows how VoiceB doesn’t just boost efficiency—it transforms sales results. And this is just the beginning.

👉 Watch the video above to see the breakdown, and let’s talk about how VoiceB can help your business achieve the same lift.

By Vanessa Goslow